Many things in the world have been named; and many things, even if they have been named, have never been described so often. One of these goes by the cult name of advertising — unmistakably modern, a variant of sophistication but hardly identical with it. There are special reasons why …
Since the Sports Almanac expired back in 2000, we have to rely on alternative clairvoyancies. Predicting future never came cheap. In theory, the value of information (VOI) is the amount a decision maker would be willing to pay for information prior to making a decision. Today, destiny is trend, crystal-gazers …
How many goodly creatures are there here! How beauteous mankind is! O brave new world, That has such people in’t. — William Shakespeare, The Tempest, Act V, Scene I, ll. 203–206 The world as we knew it has come to an end. When we now take a look at the new …
Right after the Shakespearian intro and just before making the entrance and taking the stage, one should check Keith Johnstone’s Improvisation and the theatre. Just in case, so you don’t forget your lines or hit the wrong note in the upcoming performance. At first glance Impro seems like an ordinary piece but …
Humans, as we are still referred to these days, are somehow shifting all real time experiences to something slightly different. Reinventing real life experiences and relocating senses to a new platform, has a very simple logic behind the shift – people want to be part of everything and have loads …
Fresh air and exertion is often not the case when one is in search of continuous motion of the spirit. Or as Thomas Mann puts it in his wonderful novel Death in Venice: » … the writer had been unable, even after lunch, to stop that continued revolution of that innermost …
Just like everything with a tendency to communicate, fashion is an ever evolving obsession that fills the canvas with concepts, patterns and materials. And so does art. Having so much in common, collaborations between the two are common. And the latest occured when the favorite brand for counterfitters around the …
The attitude, the talent and the brain. A remarkable history of examples on how to defy mediocrity and live up to your expectations. It’s George Lois in Damn Good Advice. The small book is full of big advices and anecdotes based on real time events. There were many assumptions that …
How long would it take you to scroll down your thoughts, best-loved movies list, lifetime achievements, favorite song lyrics, books read, emotions expressed through words, all the criticism and appraisals, photos taken, hello’s and goodbye’s, … According to BBC Future, big answers demand big questions. This is the infographic work on …
Timeless and beautiful. In Hiroshi Sugimoto’s work, science is returned to the service of art. If you take a good look you will recognize the story behind every project and notice that Sugimoto is a quiet and persevering explorer of fascinating small details in the world which most of us …
Tucholsky and day to day philosophy. Theory of Becoming, inception, things that are alive, things that move, mingle and survive. Communicate. When playing an instrument, one touches keys in a certain way. Whether it is harmony or chaos, it may be likeable both ways. Melody evolves and enacts certain emotions. …
“And he promised that once he made his way in this world (without getting scalded to death by its many fountains of burning perfume or maimed by the endless truckloads of angry clucking cartoon chickens that were driven around the city’s streets) he would build the tallest tower of them …
They called it a satire but this media madness about the uses and abuses of network television actually was a reportage. About the struggle with poor ratings that equals the struggle for survival. About the present and furthermore, about the future. Vincent Canby, in his November 1976 review of the …
It’s 6.00 A.M. and you wake up with a reason. You cannot leave home without breakfast, or maybe you have to, because you’re in a hurry. Off to work now, no way of getting hooked on the way. You make the entrance and the morning meeting turns out great. Lunch …
This friday, European advertising awards ceremony Epica was held in Ljubljana and I was kindly asked to collect this award … … for my Paris colleagues and their extraordinary event for Scrabble. And while I was there, I couldn’t resist noticing that some of the awarded works were better than others: …
Changing only one word in Derrida’s statement makes a big difference. “Il n’ya pas de hors-texte” is all about the fact that there is nothing outside the context or “real-history-of-the-world,”. Is it true that no matter what we write or create, we cannot outsmart the limits of the context? That we …
Sometimes I have to remind myself to hide away from everyday and find the time and opportunity to create something intrinsically original. Or at least try. Shut down, turn off and close the ordinary and sign in to the good old self. I do appreciate the work of Ryan McGinley. …
A perfect idea and execution can communicate things as complex as love when a straight line falls in love with a dot. The animated movie titled “The Dot and the Line: a Romance in Lower Mathematics” from 1965 was directed by Juck Jones (author of Bugs Bunny and Road Runner). The …
According to Creativity online, our campaign for Morela Optics is “A new perspective”. “We see things in a different way” is definitely a strong brand promise on the one hand and an interesting communication concept on the other.